luxe launch 2017

This soft and romantic Luxe Launch tabletop is featured in the latest issue of Novelty Bride Magazine. We have an exclusive interview with floral designer, Jennifer Cole of Jennifer Cole Florals.

crown-weddings-jennifer-cole-florals-luxe-launch-brian-leahy-photography46

1) What was your inspiration behind your design?

JC: I wanted to do something different, and give the effect of the floral spilling from the chandelier onto the tabletop and onto the floor, with the cream and golden yellow of the floral, representing light.

2) Can you tell us about your design collaboration and process with your team?

JC: This collaboration with Luxe and the rental and glassware/ china company was such a pleasure. We had such freedom to choose whatever rental items we wanted! So fun! Crown weddings helped pull it all together!

3) What was the most unexpected element that you added?

JC: We added the amber chairs, because they were clear but still had the element of warmth and light…to go with our concept.

4) What is your favorite part of the tabletop?

JC: The flowers spilling from the floral tower onto the floor, and yellow. No one uses yellow. A Highly underrated color!

5) Is it exactly what you envisioned out to begin with?

JC: Design always changes a bit, that’s the freedom of not having a client to answer to. the strung orchids on the ceiling were a last minute change because you couldn’t see them from the backdrop…

6) How did being given a linen impact your process?

JC: The linen is fun to try to design around, and a challenge as well. It makes you think.

7) What is the reaction to the new LUXE Linen line?

JC: Gorgeous as always!!!

8) How did Vibiana as a space impact your design?

JC: Those ceilings and the lighting there were a huge bonus! You have to be dramatic in that space, or you would just be lost!

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Design + Production: Crown Weddings & Events | Floral Design: Jennifer Cole Florals | Photography: Brian Leahy Photo | Venue: Vibiana | Linen: LUXE Linen | China: Dish Wish Events | Lighting: High Voltage Lighting | Paper Goods: JGrace Luxurious Event Stationery | Chairs/Draping/Canopy/Chandeliers: Revelry Event Design | Favors: Bottega Louie | Bridal Gown: JINZA Couture Bridal | Menswear: Menguin | Bridesmaid Dress: Kennedy Blue | HMUA: Face it Sugar + Grace Lin Makeup | PR: Rayce PR & Marketing


This Luxe Launch tabletop, titled “Modern Masterpiece”, was created by A Good Affair with floral design by Nisie’s Enchanted. A Good Affair wanted to create a marble wall with living arrangements on it as the focal point of the design. Using a 2017 trending color palette of greys, lavenders, purples, and greens they created a romantic design that perfectly complemented the rose gold sequin linen.

The team used our Paisley Nude Linen as an overlay with our Champagne Iridescence Linen as an underlay. They were perfectly paired with our Blush Iridescence napkins.

Click HERE and HERE and to see more of their tabletop featured on Grace Ormonde.

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Creative Team:

Design & Production: A Good Affair Wedding & Event Production | Floral Design: Nisie’s Enchanted Florist | Photography: Duke Photography | Venue: Vibiana | Lighting: High Voltage Lighting | Chairs & Chandeliers: Revelry Event Design | China: Dish Wish Events | Decor: A Good Affair Design | Paper Goods: Calligraphy Katrina | Linen: LUXE Linen | Bridal Couture: JINZA Couture Bridal | Men’s Formalwear: Menguin | Bridal HMUA: Grace Lin Makeup | Groom HMUA: Face it Sugar | PR: Rayce PR & Marketing


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The LUXE launch is one of the wedding and event industry’s most anticipated events, serving as a trendsetting and networking function for top planners and designers. Now in its fourth year, The LUXE Launch is a tabletop showcase featuring the company’s latest linen collection. Each designer pairs up with a florist of their choice to create any tabletop and theme they dream up. This year, we interviewed Bottega Louie – a luxury pastry and design house that created a gorgeous spread of macarons and sweets for the occasion.

Click HERE to see the full feature on Grace Ormonde.

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LUXE Linen: What was the inspiration behind your design?
Bottega Louie: We were inspired by airy, simplistic spaces decorated with tropical plants. We wanted graphic lines and clearly defined negative space to allow our pastries to shine.

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LUXE Linen: Can you tell us about your design collaboration and process with your team?
Bottega Louie: We started with a mood board and inspiration images of floral arrangements. Once we narrowed down the look, we enlisted Leslie from Rebelle Fleur to develop the florals. We had an in-person meeting with her to discuss the shapes, containers, color palette, and flower species. After the centerpiece design was set, we regrouped to brainstorm how to echo the floral color palette throughout our pastries. We selected specific macaron hues to reflect the tropical species and pastries that would complement rather than distract.

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LUXE Linen: What was the most unexpected element that you added?
Bottega Louie: The floral arrangements were the most unexpected element of our table, because we typically use a very different style of arrangements with our pastry tables.

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LUXE Linen: What is your favorite part of the tabletop?
Bottega Louie: Our favorite part was absolutely the floral arrangements. They added the graphic touch we needed to frame our pastries.

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LUXE Linen: How did being given a linen impact your process?
Bottega Louie: The linen we were provided with was selected to be within our brand colors, so our pastries could be the main focus of the table. Cindy chose a white linen for us with a lovely pleated texture that added dimension to our table.

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LUXE Linen: What is your reaction to the new LUXE Linen line?
Bottega Louie: The new LUXE Linen line is a vibrant addition to the collection, and it truly showcases the personality of the company. Planners, designers, and brides will easily be able to select a linen from this line that will elevate their event.

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LUXE Linen: How did Vibiana as a space impact your design?
Bottega Louie: Vibiana provided a beautiful backdrop for all the tables. The architectural details and dramatic ceilings added an elevated atmosphere for each table to shine within. While our design was not influenced by the space, we certainly feel that the venue heightened the experience of the event.

Design & Pastries: Bottega Louie | Photography: Katie Beverley | Floral Design: Rebelle Fleurs Event Design | Venue: Vibiana | Linen: LUXE LinenRentals: Revelry Event Designers | Lighting: High Voltage Lighting